The Vermont Department of Public Service announced Thursday the appointment of Sarah Hofmann as Deputy Commissioner and James Porter as the Director of Telecommunications. The Department serves as the ratepayer advocate for utility matters in energy, telecommunications and water, and also is the lead for the state’s energy policy.‘I am very pleased to have Sarah and Jim as part of the department’s leadership team,’ said Elizabeth Miller, Commissioner of the Department. ‘This is an exciting time as we continue to work diligently on the state’s energy plan, and to complete the state’s broadband build out,’ Miller said. Hofmann is a graduate of Rollins College and the University of New Hampshire School of Law. Most recently she served as the Director for Public Advocacy for the department. Her shift to the Deputy role will require the Department to hire another dynamic and committed individual as the Director of Public Advocacy, leading the Department’s legal staff and consumer affairs specialists.Porter is a graduate of Birmingham-Southern College and Birmingham School of Law. Most recently he served as a staff attorney for the department and has worked hard on many key telecommunication issues, most notably the FairPoint acquisition. The Department will require a new staff attorney to assume Mr. Porter’s prior role.The Department also recently announced the retirement of Dave Lamont, long-time valuable member of the Department’s planning staff, most recently as Director of Planning and Energy Resources. The Department has realigned Lamont’s position and is actively seeking an individual for the Director of Energy Policy and Planning.Position descriptions will be available on line through Vermont’s Human Resources Department at http://humanresources.vermont.gov/(link is external) Source: DPS. 3.10.2011
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4 Kemar Roofe scored a controversial late equaliser as Leeds snatched a 1-1 draw with Nottingham Forest at Elland Road.Forest appeared to be on course to secure another away victory after Jack Robinson headed them into an early lead but they had to settle for a point. Kemar Roofe celebrated, regardless of the dispute Leeds responded positively, with Pablo Hernandez having a deflected effort turned behind and Roofe volleying wide from close range.United suffered a big blow when right-back Luke Ayling went off injured and Matty Cash threatened to leave them with an improbable task when he took aim in the box, only to lash his shot wide.Forest were forced into a change early in the second period when captain Danny Fox went off injured but substitute Michael Dawson and his fellow defenders limited Leeds to speculative efforts as the home fans grew frustrated.Marcelo Bielsa turned to Samuel Saiz and Jack Clarke for inspiration and the latter tried to get Leeds going with an audacious strike that flew wide. The visitors were incensed as Roofe appeared to bundle the ball home with his arm yet they were fortunate to escape with a share of the spoils from a game Leeds dominated from start to finish.Buoyed by Wednesday’s welcome win over Ipswich, Leeds made a fast start and had an early chance when Mateusz Klich lost his footing with the goal gaping after Costel Pantilimon spilt Adam Forshaw’s cross.But it was Forest who opened the scoring on 12 minutes, Robinson beating Bailey Peacock-Farrell with a downward header from Joe Lolley’s corner. 4 Leeds’ equaliser was very controversial The young winger then flashed a cross just beyond the reach of Hernandez and it appeared as if it was not going to be Leeds’ night.But Forest eventually buckled eight minutes from time when Roofe turned in Klich’s shot on the line after Stuart Dallas had fired the ball across goal.The visitors claimed Roofe used his arm but referee Geoff Eltringham gave the goal after a lengthy discussion with the linesman.Hernandez came close to winning it for Leeds in stoppage time but his deft flick from Alioski’s cross went just wide.TABLE Costel Pantilimon could not believe the goal was given 4 4
Thanks to our friends at STUDIOCANAL, Touch Football Australia has 10 double passes to the new Dwayne Johnson movie ‘Snitch’, only at the movies from May 16.In the fast-paced action thriller, Snitch, Dwayne Johnson stars as a father whose teenage son is wrongly accused of a drug distribution crime and is looking at a mandatory minimum prison sentence of 10 years. Desperate and determined to rescue his son at all costs, he makes a deal with the U.S. attorney to work as an undercover informant and infiltrate a drug cartel on a dangerous mission — risking everything, including his family and his own life. For your chance to win a double pass to Snitch, send an email to [email protected] telling us why you’d like to win tickets to this film. The best 10 answers will receive a double pass and TFA will be in contact with you if you are a winner. Related LinksMovie Promotion
Remember: This isn’t a crusade, it’s a learning experience for everyone. Make sure there IS a good case for your initiative and if it does fail, share and learn from what went wrong. There is no shame in gaining knowledge from mistakes – for you, or your boss. 1. Change the subject. If you’re having a debate over the value of social media, you’re having the wrong discussion. The discussion should be about your organization’s goals – with social media being the means, not the end. 2. Make it about what your boss already wants. Don’t position your idea as a social media initiative; frame it as your initiative to support your boss’s goals, in your boss’s language. Is donor retention a big concern for your Executive Director? Highlight how social media can help keep donors engaged. Does your board want more success stories to showcase? Underscore how social media can help make that happen. 3. Make it about the audience. A good way to depersonalize the debate over social media is to make it about your target audience’s preferences rather than a philosophical tug of war between you and said boss. 4. Sign your boss up to listen.Set up Google Alerts and TweetBeep (email alerts for Twitter mentions) for your boss, so she or he can see that there are already many discussions about your organization happening online. Once this apparent, two things are likely to happen. First, it will become clear that your organization no longer controls your message online – so worrying about social media causing a lack of control is not worth fearing. That day is already here. Second, it will be hard not to want to join those conversations online – which is what social engagement is all about. 5. Set some ground rules. Set a social media policy for your organization, so it’s clear how to respond to what you’re hearing – and what types of initiatives have internal support. 6. Start small. If you’re going to start a social media initiative, start small. Pinpoint where your supporters are and branch out from there. You don’t have to be an overnight social media expert – you just need to be a part of the conversations about your cause. 7. Set a clear goal.Just as with any other marketing effort, establish a specific, measurable goal so you can identify success. 8. Measure and report.Once you’ve identified your approach and have set a goal, ensure that you can track and measure your progress. Most social media platforms have built-in analytics and you can also track Web traffic back to your site through Google Analytics. Be sure to tie your results back to your social media efforts where possible with careful tracking. (This could mean using tracking codes on your donation pages, Google campaign tags or landing pages created specifically for your social media outreach.) Share every little bit of progress and give your boss credit for it! It’s clear that social media is an effective channel for establishing your nonprofit’s brand identity, championing your cause and engaging with current and would-be supporters. So, how do you make sure your organization is on board — especially your boss, executive director or board members? Here are eight tips for making the case for your next social media initiative: Photo Source: Big Stock Photo Adapted from Nonprofit Marketing Blog.
By tapping into the #tigerblood hashtag, Zachary reported that tons of media outlets picked up on the story, resulting in a modest increase in blood donations.So what’s in it for you? Why should you consider making a meme? 1. Sure, memes can be just plain silly and fun, and but they can also humanize your nonprofit’s public image. Who doesn’t love an organization that embraces its humanity and sense of humor? 2. Memes can create connections and start conversations because of their two-prong premise: A meme is based on an aspect of popular culture and spread from person to person. 3. Memes give supporters an easy way to publicize and promote your cause. Once you create a meme, fans can quickly share it over email, social media, and their own websites.Want to create your own nonprofit meme to help build buzz for your cause? Check out our tips on using memes to spread your nonprofit’s message. (Image credit: National Wildlife Federation, Source: Avi Kaplan) You’ve seen them all over Facebook, YouTube, Tumblr, and Pinterest: grumpycats,talking babies, even Ryan Gosling. Entertaining memes have exploded across the Internet. But have you also noticed an uptick in charitable memes, memes that are doing good? Many nonprofits are capitalizing on the popularity of memes to gain visibility and connect with new supporters.Nonprofits aren’t always great at piggybacking on the work of others, but that’s the key for a meme to take off. Senior Strategist Avi Kaplan of RAD Campaign has compiled some tip-top examples of nonprofit memes that worked because they borrowed a cultural phenomena, as did tech writer Zachary Sniderman.One of the best examples of nonprofit meme-jacking came from a 132-year-old organization, the American Red Cross. Capitalizing on Charlie Sheen’s 2011 outburst and proclamation to have drank tiger’s blood, the American Red Cross tweeted:We may not collect #tigerblood, but we know our donors & volunteers have fierce passion for doing good! #RedCrossMonth— American Red Cross (@RedCross)
Network for Good is happy to partner with Kimbia to extend the reach of Give Local America, a nation-wide giving day that marks the 100-year milestone of community foundations in the United States.This national online giving event will take on May 6, 2014. Give Local America is expected to be the largest online giving day ever held on a single platform. Giving days help nonprofits connect with new donors in an easy and efficient way. Give Local America uses the power and pride of local communities to tie it all together. Want to find out more and get involved? To sign up, visit www.givelocalamerica.org, find your city, and follow the easy registration process.
Encouraged donors to give generously and repeatedly through the day when the “win” was in sightSent a thank you email Wednesday morning announcing the win and encouraging those that did not participate to consider giving. This outreach produced their second best day ever.Most Recurring Donors: Wildlife SOSIndia’s wildlife is under severe threat – every animal from the majestic elephant and the tiger, to the shy sloth bear and rare pangolins are being hunted. Wildlife SOS actively works towards protecting Indian wildlife, conserving habitat, studying biodiversity, conducting research, and creating alternative and sustainable livelihoods for former poacher communities.Wildlife SOS did not focus explicitly on a #GivingTuesday campaign, rather they viewed #GivingTuesday as part of their year-end fundraising. Their success in the N4G Gives campaign is a particularly powerful demonstration of the impact of #GivingTuesday. Donors are inspired be part of the movement and will seek out organizations to support – sometimes, even when they are not asked specifically.What we learned from Wildlife SOS is that the building blocks they put in place all year round pay dividends. One of those building blocks was an emphasis on recurring, or sustaining, givers.Key TacticsWildlife SOS believes in strategies focused on creating lifelong supporters. Year-round they focus on animal sponsorships for monthly donors and feel like this gives people a tangible connection to their donation. Having the building blocks in place and then capitalizing on big events means they’re not scrambling on days like #GivingTuesday and at year-end.Make this #GivingTuesday your best yet! Kick off your year-end fundraising with our tools, training and matching funds. It doesn’t matter if your organization has 2 staff members or 200, you can raise money on #GivingTuesday and we can help.Free #GivingTuesday resources are available to all nonprofits through Network for Good’s All TUEgether campaign. Network for Good customers can leverage matching funds for all donations made on December 1, 2015. Plus, customers have access to expert coaching, new donors, and exclusive resources to help plan a stellar #GivingTuesday campaign.Not a Network for Good customer yet? No problem. Sign up for a demo and find out how easy it is to raise money online. Get ready to have your best giving season ever. Created a visual “badge” for all #GivingTuesday communicationsChanged website header and homepage, and published a post about #GivingTuesdayAsked a corporate supporter to provide a match on first $20k raisedSent their first email on the Monday of Thanksgiving weekLaunched their big push on 12/1:Sent email announcing matching fundsLaunched #GivingTuesday branded donation pageAsked supporters to take #UNselfies and share #GivingTuesday has arrivedOn December 2, nonprofits and donors came together in an inspiring day of generosity. Millions of dollars were raised to fuel the good work of nonprofits all over the world.Network for Good hosted a special campaign, N4G Gives, focused on equipping nonprofits with the tools and knowledge for #GivingTuesday success. The N4G Gives campaign provided free #GivingTuesday resources to the entire nonprofit community and special training and matching funds to nonprofits using DonateNow, our online giving platform. In addition to matching funds, we also recognized the leaders in 10 fundraising categories with special awards.The most exciting validation of the value of #GivingTuesday is reflected in the experience of the “winners” of Network for Good’s N4G Gives campaign. They are large and small. Some planned for months, and some started the day before. Some have large staff teams, and some are staffed exclusively by volunteers.The common thread across all the winners was their determination to activate their passionate supporters and advocates to both give and inspire others, and to create a sense of excitement and urgency under the umbrella of #GivingTuesday.And the winner is…Most Dollars Raised: Alameda County Community Food Bank, Oakland California (ACCFB)Alameda County Community Food Bank is on a mission to end food insecurity in Alameda County, California. In 2014, the Food Bank distributed 25 million meals – more than half of the food was fresh fruits and vegetables.Their big vision can only be realized with strong donor support, and ACCFB inspired people to donate more than $100,000 (online and offline) on #GivingTuesday.Key tacticsAfter watching the progress of the #GivingTuesday movement in 2013, the team at ACCFB decided to go “all out” in 2014. They pursued a multi-channel approach including email, website, digital ads, and social. Planning started about six weeks before #GivingTuesday, but activation went into high gear during Thanksgiving week.Key elements Most Donors: Middle East Cultural and Charitable Society (Electronic Intifada)The Middle East Cultural and Charitable Society’s #GivingTuesday campaign raised funds for The Electronic Intifada, its award-winning online news publication focusing on Palestine, its people, politics, culture, and place in the world. As a nonprofit digital publication, The Electronic Intifada relies on readers and supporters to provide the funding for its investigative journalism, news, and analysis.Key TacticsMECCS used #GivingTuesday as part of its already planned year-end campaign. The campaign’s focus was to activate new donors by emphasizing the N4G Gives matching funds, and the potential to ‘win’ bonus dollars through the N4G Gives special challenges. The friendly competition inspired by the leaderboards was very motivating to their audience.Key ElementsDeployed three emails on #GivingTuesdayFirst email laid out the opportunity to receive bonus and matching fundsSecond and third emails were sent throughout the day to build excitement as they rose up the leaderboard. Added a homepage popup window asking visitors to donate nowPushed social media outreachLaunched #GivingTuesday branded retargeting ads